Spending money on Facebook and Instagram ads without tracking ROI is like roofing a house in the dark—you’re working hard, but you can’t see what’s actually getting results. If you’re running Meta ads for your roofing business, knowing how to is the difference between scaling up profitably or wasting budget. In this article, we’ll break […]
Spending money on Facebook and Instagram ads without tracking ROI is like roofing a house in the dark—you’re working hard, but you can’t see what’s actually getting results. If you’re running Meta ads for your roofing business, knowing how to is the difference between scaling up profitably or wasting budget. In this article, we’ll break […]
If you’ve ever searched for “roof repair near me” or “roofer in [city],” you’ve seen the Google Maps 3-Pack—those top three business listings that show up directly under the map. For roofers, showing up in that 3-Pack is a game-changer. It puts your business in front of high-intent homeowners who are ready to call, request […]
If you’ve ever searched for “roof repair near me” or “roofer in [city],” you’ve seen the Google Maps 3-Pack—those top three business listings that show up directly under the map. For roofers, showing up in that 3-Pack is a game-changer. It puts your business in front of high-intent homeowners who are ready to call, request […]
Most roofing companies run PPC campaigns. Some even have decent results. But few take advantage of one of the most powerful ways to maximize ROI—combining pay-per-click advertising with . When used together, these tools don’t just get you more leads—they get you the leads, faster and more affordably. In this article, we’ll break down why […]
Great ad copy can be the difference between someone scrolling past your roofing ad—and someone clicking to book a roof inspection. Whether you're running Google Ads, Facebook and Instagram campaigns, or even local display ads, your messaging needs to grab attention, build trust fast, and make it crystal clear why a homeowner should choose you. […]
Running Meta (Facebook and Instagram) ads for your roofing company is only effective if you know what to measure. Too many roofers boost a post or launch a quick campaign, then judge success by how many likes or views it got—without tracking what really matters. If you want real results, you need to focus on […]
Most roofing companies know that word of mouth drives referrals—but what about digital word of mouth? That’s exactly what digital PR delivers. It’s the modern approach to building authority, visibility, and trust online through strategic content, media coverage, and backlinks. For roofers looking to stand out in competitive markets, digital PR is a powerful way […]
Running Facebook and Instagram ads for your roofing business is easy. Running ads that actually convert high-intent homeowners? That takes strategy. One of the most overlooked tools in your Meta Ads toolkit is intent signals—the digital breadcrumbs that tell you who’s ready to buy, not just scroll. In this article, we’ll break down what intent […]
Today’s roofing customers aren’t sitting at a desk when they search—they’re on their phones, often after a storm, leak, or urgent issue. That’s why your landing pages can’t just “look okay” on mobile—they need to be built mobile-first. If your page doesn’t load quickly or isn’t easy to navigate on a smartphone, you’re losing high-intent […]
